Cloud Kitchen: The Next Phase of Food Industry
Imagining of a restaurant without a storefront, without tables, chairs, without those fancy white plates and steel spoons, apparently yes it can be done by a virtual kitchen, why not? It’s popularly known as a cloud kitchen!!
It has become a new upcoming trend – in food
industry. The format literally skips the dining process and works with a well-equipped kitchen and delivery only. With the growing
number of startups, established chefs, budding entrepreneurs, investors all are
fighting for a piece of the pie, cloud kitchen is a phenomenon that is
considered as a “future of the food industry”.
What is the cloud Kitchen concept?
Let’s make it easy to understand, a cloud kitchen is a
virtual/online restaurant that serves food within the comfort of your home.
The service is done by delivery people. Business operations are mostly done by
tech, usually through an app.
A cloud kitchen is a model where the work is done with
third party involvement for food delivery.
And why is it a boom? With no doubt our urban populations
are well connected with the explosion of home delivery services from – shoes,
clothes, books, accessories, grocery why not food? staying fit is a new trend in millennials.
It’s simple - Order comes in, meals are
prepared, packed, and immediately sent to their delivery locations. This is
done with the help of third-party services and increasing comfort of a mobile
ordering,
There so many other benefits involved, such
as:
Lower real estate costs
Since there is a removal of table service and
offering a delivery-only service, no doubt you will save a huge amount on real
estate costs. With the onset of cloud the kitchen, there is no need for having space in a high-visibility area. So all
the cost related to the fine-dining kitchen space like the parking space, the
dining space, the maintained cost, etc. are waved off.
Better expansion opportunities
The best part of the cloud kitchen is that you don’t
need any investment for taking your food business to next level. You can start
small, but you can expand fast. As soon as you have a loyal customer base you
can expand to new locations and new menu variety. Take the example of THE STAYFIT KITCHEN, started form a small joint in Guwahati, it is quickly expanding
it reaches further into Northeast India through franchising opportunities for a diet food joint.
This is the smartest model because it gives
separate brands of their own individual branding. No physical storefront. Serves a
specialty cuisine of healthy food, designed by
dietitians prepared by chefs and delivered by a third party.
How it works:
· Orders come through
mobile app
· Food is prepared
· Then Delivery to the
door front
Started
in 2017, The
StayFit Kitchen is
the answer to healthy food with a twist of taste in the form of a cloud-based
kitchen.
The StayFit Kitchen was started as an answer to a simple,
common, yet untacked question in society. Amidst the hustle and bustle of
normal life, health always takes a back seat. We have decided to answer this
question and brought up the answer in the form of The
StayFit Kitchen.
Nurtured
with the vision of providing healthy food to all amidst the busy life
schedule, The
StayFit Kitchen is
the fastest emerging brand in the healthy food sector in 2020. To ensure that
this vision sees the light of day, our mission is to create a customized diet
backed by meals designed by nutritionists and cooked by chefs.
Being an idea brought-up in a bedroom, the establishment is turning on a
healthy leaf all over Northeast India. Cooking from a small joint in Guwahati,
it is quickly expanding its reach further into Northeast India through
franchising opportunities.
This idea is a collective backed by a group of nutritionists, chefs, & digital
marketers of the region. Our key mantra to make you fit is "EatFit,
LiveFit, StayFit.”

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